Marketing Your Business in a Recovering Economy Seminar to be held on
Sunday March 7th 2010, 10:00 a.m. -12:00 noon (tea and networking at
9:30 a.m.) at Willowdale Jamatkhana
Marketing is critical to the success of any business. It’s especially
important as the economy recovers – studies show that businesses with
superior marketing capabilities outgrow their competition when
economic activity increases.
Are you confident your marketing capabilities will allow you to
capitalize on an improving economy? Are you confident that you have
the tools to reach the untapped consumer segment using online methods?

What you will learn at this seminar?

This seminar will be jointly presented by two leading marketing
companies; Core Marketing Strategies and Phase 3 Marketing.
Ben Molfetta of Core Marketing will cover the basics of marketing, and
provide a step-by-step process to develop and execute marketing plans
to drive accelerated growth during a recovery, while Hanif Khaki &
Galib Rayani of Phase 3 marketing will build on this introduction and
provide an overview and tools on how to market your business online.

Specific topics covered:

  • Targeting the right prospects.
  • Differentiating your business from competitors through innovation.
  • Communicating with your prospects so it is obvious you are the best
  • available choice.
  • Generating leads and optimizing close rates.
  • Increasing salesperson productivity.
  • “Systemizing” sales and marketing.
  • Learn how to take advantage of the fastest, most effective way to
  • reach NEW, ready-to-buy customers looking for your products and
  • services right now.
  • Come and find out how you can attract your share of the growing number
  • of LOCAL online buyers that are currently not finding you.
  • What is Twitter, and how can my business use it to make more sales?
  • What is “Social Media” and why is it important for marketing your business?

Who should attend this seminar?

Small and mid-sized business owners, executives and entrepreneurs who
know their marketing efforts must be improved.
Aspiring business owners and entrepreneurs looking to start their own business
Registration is required, please visit www.economycanada.com to
register. For questions or comments please contact EPB Ontario at
epbevents@cfonet.org. There will be a nominal fee for cover the costs
of refreshments and materials.
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